Fashion as Identity

Exploring modern silhouettes, visual storytelling and creative direction through the lens of LEE-U.

LEE-U Editorial: Minimal Form

Streetwear in Motion

Behind the Styling

How LEE-U Builds a Visual Language

From fabrics to framing, a deep look into the design mindset behind each collection.

Fashion Film & Editorial Direction

Blending motion, sound and visual identity into one creative narrative.